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Should I Blog? You can't afford not to!

Blogging Results

Last year in the month of August we talked about Internet Marketing Blogging and how it is the perfect way to share helpful tips, express opinions and show your businesses personality.  Blogging is an effective way to bring in traffic to your companies site. So what seems to be the problem? Why is it so difficult to post a blog article daily? Ok monthly?

5 Steps to Improve B2B Lead Generation


Generating leads from a website is a very important piece of the puzzle for many businesses who's primary target audience is other businesses. Although it does take effort, it doesn't have to be daunting, overwhelming task. We've broken it down into 5 very basic elements that will help you increase lead generation quickly.

How To Share Your Business Blog On Social Media Sites

social media & blogging

Have you been hearing all the hype about blogging? Well as it turns out the hype is right; you should be doing it! Blogging is a very important inbound marketing tool and should be used by every company. I've noticed that sharing your business blog on social media is one of the best ways to get distributed well. According to "social media sites and blogs reach 80% of all U.S. internet users." If you use the two combined, both blogging and social media promotion, you're golden! There are many ways you can share your business blogs on social media sites such as Facebook, Twitter, and Pinterest.

How To Schedule Posts In Your Social Media Marketing

I don't need to do social media

Do you want to post on your social media marketing sites even when you're not in the office? Want to save time each week but still have substantial posts? We've got you covered. Considering people are social media networking at all times of the day, things should be posted throughout to get your name on their newsfeed. Maybe you're not in the office every day of the week or you notice your fans or followers respond to your posts more at night. Each social network gets more attention at different times of the day. According to Social Caffeine these are the best and worst times to post...

Why An Inbound Marketing Agency Should Be Selective


Just Because You Can Isn't Reason Enough

There is, however, a very good reason why Hubspot began it's VAR (Value Added Reseller) partner program and helped to catapult the growth of Inbound Marketing agencies. They needed help in managing the growth of Hubspot software customers. The influx of businesses signing up for the their software without thinking through whether or not it was a good fit was overwhelming. Many moved their entire internet marketing system to the inbound marketing approach and ended up using a very small percentage of its capabilities. Many of these businesses simply have no practical use for this type of marketing strategy. Inbound marketing is not a one size fits all approach. 

SEO Basics You Just Can't Fake


As Google continues to weed out the quality web content from the garbage, many site owners are recalibrating and reprioritizing their online marketing efforts. And while ever-greater emphasis is being placed on social activity, the foundation of a solid web presence is still built upon on-page SEO. This is the boring, code-based stuff that most site visitors pay little attention to but is precsiely where Google starts when it first finds and indexes your site. 

Turn Your Internet Marketing Blogging Into Success Stories

Blog  ecard

Internet Marketing Blogging Has Taken Off And Are Still in Flight

Blogging is bigger than ever whether it is a personal blog or a business blog. It is perfect for those who want to share helpful tips, express their opinions and show their personalities. Businesses have been able to succeed with blogging because of how they can intrigue their customers through informative insights. Blogging helps bring more traffic to their websites while also keeping current customers returning. As mentioned in a previous blog "Business Blogging - Writing with a Purpose", a blog is not advertising or web copy, it is a direct connection between your company and your customers. It’s a casual, informative message from you to them. 

3 Internet Marketing Strategy Tips For Your Slow Season


Downtime is a gift. Don't waste it!

As a small business, you no doubt have a slow season each year in which business lulls. The big question for many entrepreneurs is what should be done with that time. In a digital landscape with more opportunities online than ever before, an increasingly productive answer is to focus on your Internet marketing strategies, along the lines of what we discussed in recent blog posts. 

Increasingly, you probably know that the Internet is a new frontier for your business - an opportunity to reach prospects in their homes and generate new streams of income. But finding the time to work on an Internet marketing strategy is not easy. And while it’s all fine and good to say you’ll focus on this when you have a slow period, realistically that probably won’t happen if you don’t create a plan to do so. After all, humans have this sticky habit of doing less when there is free time. We tend to stretch out whatever tasks are on our plates to take up however much time is available. 

SEM Zen's SEO Sweepstakes In It's Final Week

summer blog sweepstakes

Struggling to be found on Google?

For those who may have missed our announcement, we are holding a Summer SEO Sweepstakes for those that "like" our Facebook page. Once you "like" our page you can enter your name and email address for a chance to win FREE Search Engine Optimization (SEO) for up to 10 pages on your website. 

Social Media Networking: Using Visuals To Engaged Customers

company picnic

In a previous blog post  "How Visual Inbound Marketing Can Turn Your Business Around" I shared that visual marketing through social media such as YouTube, Instagram, and Pinterest could help your business. Since I began working here I have been working daily with our social media sites such as Facebook, Twitter, and Pinterest to see what is most effective. In this post I'd like to share with you how visual inbound marketing has helped our business grow through social media marketing

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